Friday, January 25, 2013

Stylesight Expands Partnership with Luminosidade to Bring Sao Paulo Fashion Week to New York City



Stylesight and Luminosidade marked the expansion of their United States partnership on January 24 at Stylesight's New York City headquarters with Brazil in NYC, an event that featured Stylesight's F/W 13: Best of Brazil report  presented by Sharon Graubard, SVP Fashion Director of Stylesight, and a panel of Luminosidade executives, including Augusto Mariotti, Content Director; Fabienne Muzy, Strategic Planning Director; and Camila Silva, Communication Director on fashion and culture from Brazil. Stylesight, the industry leading global content and technology solution for professionals in the style, fashion and design sectors, and Luminosidade, creators and owners of the Official Brazilian Fashion Calendar, Sao Paulo Fashion Week and Fashion Rio, joined with key fashion and design executives to discuss the global emergence of Brazilian fashion trends from Rio de Janeiro and Sao Paulo runways.

"Bringing creative and innovative fashion concepts to the forefront is part of Stylesight's core mission," said Frank Bober, Founder and CEO of Stylesight. "This partnership allows us to emphasize a platform that brings a critical point of view to the world of fashion and we will continue to seek opportunities that enable talented designers to bring their visions to life on a global scale."

"Luminosidade has been a strategic partner with Stylesight in Brazil for six seasons," said Jorge Grimberg, Marketing Director for LATAM at Stylesight. "Expanding our partnership gives New York designers and buyers direct exposure to the Brazilian market and helps retailers connect with Latin America's most creative professionals."

"Brazilian designers are gaining traction around the world," said Augusto Mariotti, Content Director of Sao Paulo Fashion Week. "It is a tremendous moment for Brazilian fashion and we are excited to enhance our partnership with Stylesight as we reinforce our talent and influence on a global level."

Stylesight has been an exclusive partner of Luminosidade since 2010, collaborating on projects including Sao Paulo Fashion Week, Fashion Rio, Clube SPFW and Rio-a-Porter, the official Fashion Rio tradeshow. Now evolving into the United States, the partnership was formed to raise awareness and stature around Brazilian fashion and Sao Paolo Fashion Week in key markets including Paris, London and Hong Kong.

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